Sunday, July 27, 2008

'Dark Knight' sets record for reaching $300M

I predicted it before it came out and now it appears that my perdiction might come true. We saw it on opening day and I loved it. I plan on seeing it again. If you haven't seen it yet, I highly recommend it. The article below is from azcentral.com.

'Dark Knight' sets record for reaching $300M
by Christy Lemire - Jul. 27, 2008 12:39 PM

LOS ANGELES - "The Dark Knight" continues to obliterate box office records, crossing the $300 million mark in just 10 days.

The epic Batman saga grossed $75.6 million in its second weekend in theaters, pushing its domestic total to $314,245,000, Warner Bros. head of distribution Dan Fellman said Sunday.
That surpasses the record set in 2006 by "Pirates of the Caribbean: Dead Man's Chest," which took 16 days to make $300 million.

The latest Batman installment already had broken records for best opening weekend at $158.4 million and best single-day with $66.4 million. It's also busted records in its showings on IMAX screens, making $16.3 million in its first 10 days.

Fellman expects that "Dark Knight" could reach $400 million in about 18 days, which would beat the record "Shrek 2" set in 2004 when it made that much money in 43 days.

"What can you say? We've been getting a lot of repeat business coming in," Fellman said. "Our audience is expanding, like you would expect with terrific word-of-mouth and strong reviews. Our audience is getting a little bit older, that's the good news. We're finding the younger demographic, male and female, coming back."

He called it "a big surprise," adding: "To do $300 (million) plus in 10 days, we just couldn't have predicted it."

"The Dark Knight" could pass "Titanic" as the highest-grossing film in U.S. history, said Paul Dergarabedian, president of Media By Numbers. James Cameron's 1997 extravaganza made $600,788,188 domestically, a record no other movie has come close to touching.
"The Titanic' record has sat in a lock box for 10 years. It's a tall order but if any film has a chance to surpass that number, it's got to be 'Dark Knight,' " Dergarabedian said.

Director Christopher Nolan's follow-up to his 2005 origin story "Batman Begins," which again stars Christian Bale as the tormented comic-book crime fighter, initially benefited from the mystique of the late Heath Ledger giving his masterful, last performance as the Joker, Dergarabedian said.

"Now, it's all about word-of-mouth," he said. "The first weekend, there was this huge, pent-up demand and eagerness by audiences to see this movie. Now, it's like a freight train - it seems to be unstoppable."

Part of the film's visual allure comes from the fact that 30 minutes of it were shot with IMAX cameras, including an elaborate bank-heist scene at the start.

"Chris (Nolan) has clearly hit upon something," said Greg Foster, chairman and president of IMAX Filmed Entertainment. "There are many important filmmakers who we've spoken with in the last couple of weeks about shooting with IMAX cameras."

1 comment:

Daniel Wilson said...

I saw The Dark Knight again last night and loved it! It was even better the second time!